"Treat Customers Right … They're Yours For Life"!
Think about a place of business where you often go to shop. Why do you go there? What makes you want to return time and time again?
Now - Think about your place of business. Does it offer the same things to your customers? Do you have customers who return time and time again? If not - Why not?
By the time you finish reading this page you'll have access to information dealing with such issues as:
* Customer lifetime value, lifetime customer value, lifetime value of customer, customer complaints, quality control, providing customer service, handling customer complaints, how to satisfy customers, customer value added, customer service and MORE!
* Understanding what The Lifetime Value of a Customer means
* Knowing who these customers are
* Knowing why these customers are so important
* Learning how to create a base of lifetime customers
Discover what successful people know about how to get and keep customers!
The best way to understand what The Lifetime Value of a Customer means is to break it down. Beginning with the customer, who is of value, for a lifetime.
These customers are also known as repeat customers. Their true value is they buy from a business over a period of time. And they tell others.
As a business owner or manager, most of your time, energy and money will be spent attracting customers.
Just think about how much less time, energy and money it will cost you to resell, up sell or cross sell to customers you already have ...
Every business desires lifetime customers. In fact they're very valuable. They're the base and "backbone" of success for any and every business.
You can have the best product or service in the world but - If you don't have the greatest Customer Service to back it up, you won't have any business.
A satisfied customer will tell at least a few others about you. A dissatisfied customer will tell anyone who will listen ... So it's very important you do all you can to satisfy every customer. The first time!
If you want:
* Customers to purchase from you in the future
* Customers to send their friends and family to you
And these new customers will become repeat customers, who will refer you to others who become repeat customers and so on …
You have to satisfy your customers, one by one, from the start!
When a customer has been satisfied with your product or service, and very pleased with your Customer Service, they're much more likely to purchase from you in the future!
You should always be thinking about what other product or service you can offer your customers.
Think about how good it makes you feel when you buy from a company and they send you a card on your birthday or at Christmas. Or when they call or send a personal note to let you know when there's a sale.
Think about how good it makes you feel about a company when they call you after you've bought from them. That they take the time to follow up and make sure you're happy with your purchase.
Simply put, The Lifetime Value of a Customer is what creates and maintains a successful business.
So do everything you can to create and maintain your lifetime customers!
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